Frequently asked questions
Clear, straight answers to the questions we hear most: what we do, and how we can help your business do better online.

Can AI write descriptions for thousands of products?
Yes, and it is one of the best uses. The model works with your catalogue and a template, turns parameters into readable text and can handle a volume there would otherwise be no time for. The prerequisites are good input data and checking a sample – for parameters where mistakes…
How long before I see the first results?
Fixes to measurement and PPC show within weeks. SEO, content and visibility in AI answers need months, because trust and indexing have to be built. That is why we plan for 90 days and in the first month do the things with the fastest effect, so that there is something…
What hardware is needed to run your own model?
It depends on the size of the model and the number of users. Smaller open-source models run on a single server with a more powerful graphics card; larger ones need dedicated hardware or a rented private cloud. Before buying anything we calculate how many queries a day you will have…
How do we recognise phishing written by AI?
Not from the text any more. Generative AI writes without errors, can imitate your jargon and a colleague’s signature and can even manage a voice recording. So rely on process, not on impressions: confirming changes to bank details through a second channel, two-factor login and the rule that nobody sends…
How long does it take to draw up a digital transformation strategy?
The time frame depends on the size of the business and the extent of the part being transformed. The process of analysis and preparation of the strategy usually takes a matter of weeks. The aim is to create a realistic plan that defines the priority steps, the estimated costs and…
What does AI literacy mean under the European regulation?
It is a requirement that the people who work with artificial intelligence understand how it works, what its limitations are and what risks it brings. In practice it is demonstrated by employee training and records of its completion.
Umíte vylepšit nebo doladit model, který už používáme?
Ano, nemusíte začínat od nuly. Pokud už s nějakým modelem pracujete a nejste spokojení s výsledky, podíváme se, kde přesně vázne, a navrhneme, jestli stačí doladění (finetuning), úprava promptů a dat, nebo je efektivnější přejít na jiný model.
Jak si můžu domluvit nezávaznou konzultaci?
Napište nám přes formulář na této stránce, zavolejte na +420 555 333 158, nebo si rovnou rezervujte 15minutový hovor v kalendáři. Ozveme se do jednoho pracovního dne, na patnáctiminutovém hovoru probereme, co chcete řešit, a do pěti pracovních dnů dostanete písemný návrh řešení s cenou. Konzultace ani návrh nic nestojí…
Keywords vs. contextual semantics
In SEO, optimisation for specific keywords dominates, with the emphasis on their density and placement in meta tags or headings. For example, an analysis of 10,000 Czech websites showed that pages in the TOP 3 positions have an average keyword density of 1.2%. GEO shifts attention to a broader semantic…
Can you deploy AI where there is no internet connection?
Yes. Once installed, a local model needs no outbound connection, which suits production floors, closed networks and field work. What remains is updates and backups, usually handled in a service window or on removable media according to your security rules.
Which marketing strategies are the most effective for increasing sales in an e-shop?
Various marketing strategies have proved effective for increasing sales in an e-shop, including e-mail marketing, PPC advertising, content marketing and social media marketing. E-mail marketing is particularly effective for repeat sales and for maintaining relationships with existing customers through personalised offers and newsletters. PPC advertising allows you to target specific…
How does AI help in e-mail marketing?
It speeds up the preparation of variants of subject lines and texts for individual segments, helps to estimate who will be interested in an offer and helps to choose a suitable sending time. It does not replace the decision about what to send and to whom, nor a good database.…
