Is Google ignoring your website?
We will find out why

Indexing pages for search engines is a fundamental part of the process that enables search engines to crawl effectively and display relevant results to users. Indexing allows search engines to crawl and analyse the content of many websites quickly and efficiently. Without indexing, searching would take much longer, which would lead to a worse user experience.

Indexing enables search engines to determine which pages contain relevant information for a specific user query. This means that users receive results that are as close as possible to the content they are looking for. New pages and changes to existing pages can be included in search results, which is particularly important when users are looking for up-to-date information. Thanks to indexing, search engines can optimise their algorithms for the fast and accurate display of results. Users searching receive better search results and search engines are able to process the enormous volume of web content more efficiently.

The price is determined by the number of URLs that you want Google to index. For classic company websites this typically means essentially all the pages of the site – both informational and static pages and, for example, individual blog articles. For an e-shop we recommend indexing in a similar way, and also the pages of individual product categories and at least the most important products.

The price list for page indexing is then as follows:

• up to 5,000 items CZK 1/URL, minimum CZK 2,000
• 5,001 – 20,000 items CZK 0.5/URL
• more items and URLs by agreement

The most reliable source is the indexing report in Google Search Console, where you can see both indexed and excluded addresses including the reason. For Seznam there is Seznam Webmaster. The site operator in search gives only a rough idea. We compare the sitemap, the actual pages of the website and the index so that it is clear what is missing going forward.

Most often because they are short, similar to one another or because no internal link points to them. Google no longer lets everything into the index and quietly leaves out weak content. The solution is usually to merge several texts into one decent one, add links and drop what has no chance of interesting anyone.

It depends on two things. First, whether the website denies them access in robots.txt, and second, whether the content is available without running JavaScript. When text is only loaded by a script, some tools will not read it. We check both when reviewing indexing and you receive the result in writing.

It depends on what the website does. If you want enquiries and recommendations, it usually pays to let them reach ordinary information about services, prices and contacts. With paid content or original research it makes sense to restrict part of it. The decision is commercial, not technical, and we recommend making it consciously.

For smaller websites it is often a matter of days, for large e-shops weeks to months. The speed is not determined by us but by the search engine, according to how trustworthy and up to date the site is. We can remove obstacles and send the right signals, but nobody will seriously promise a specific date.

No. Filters, sorting, pagination, the basket, search results and technical pages do not belong in the index. If you leave them there, the robot uses up its capacity on nonsense and never reaches the important pages. Part of the work is therefore deciding what to exclude from the index by changing the settings.

It helps with sorting large lists of addresses, finding patterns in server logs and quickly rewriting weak texts. But the decision about what belongs in the index and what does not has to be made by a person who understands the business. Blindly generating content usually makes the situation worse, because it adds further duplicates.