Is someone harming you on the internet?
We can repair a damaged reputation

We provide clients with regular updates and reports on progress in repairing their online reputation. These reports may include information about negative content that has been removed or minimised, progress in SEO strategies and improvements in search results. Communication with our clients is a priority for us, so that we can make sure they are fully informed about all the steps taken to protect and improve their online reputation.

Prevention is a key part of protecting your online reputation. We recommend regular monitoring of the internet so that potential threats to your reputation can be identified and dealt with quickly. It is also important to build a strong online presence through quality content and positive online activities, which can help to protect your reputation against negative attacks. Educating employees and members of the organisation about the importance of online reputation and about correct behaviour on social media can also significantly reduce the risks.

The time needed to improve your online reputation can vary considerably depending on the specific situation. In some cases we can achieve positive results within a few weeks, while in others, particularly in more complex cases, the process can take months. It is important to have realistic expectations and to understand that reputation repair is often a gradual process that requires sustained effort and strategy

We use a combination of legal, technical and communication strategies to remove or minimise negative information. This includes negotiating with website operators and online platforms, using SEO (search engine optimisation) techniques to push negative information down to lower positions in search results and, in some cases, legal action against sites spreading untrue or damaging information. Part of the strategy also involves creating positive content that helps to improve your online reputation.

Our work on repairing your online reputation begins immediately after we receive your request and carry out an initial analysis of your situation. This process involves identifying the negative information that is affecting your reputation and creating a strategy for addressing it. How quickly you see results may depend on various factors, including the extent and nature of the negative information. In some cases we can achieve our first successes within a few days, as our case study shows, where we removed 30% of the problematic pages during the first day.

It cannot, and nobody who promises it is being serious. What can be removed is content that breaches the law or the platform’s rules: untrue claims, published personal data, stolen photographs, fake profiles. With truthful criticism we work differently – we fix the cause, add our own version and make sure that the first page of results and the answers of AI tools consist of content that describes you more accurately.

It is easy to check: ask the same question your customer would ask. AI tools answer from sources that can be traced, so they are influenced in a similar way to search. We add missing facts to your website and to the sources the models use, correct outdated information and keep checking what the answers look like. The change usually shows within a matter of weeks.

When it is content that can be removed at source or de-indexed, it is usually a matter of weeks. When it has to be pushed down, allow several months – it depends on the strength of the domain hosting the link and on how much truthful content needs to be created. You get deadlines and milestones in the quotation, not as a vague promise.

We do not recommend it and we do not do it. Platforms detect invented ratings and it then harms the company more than the original criticism. What is more, AI tools recognise identical text patterns. The less spectacular route works: systematically asking real customers for reviews, responding to criticism factually and dealing with the cause. The average then rises naturally and holds.

First we document the evidence and report the profile to the platform; with a domain we approach the registrar and the hosting company. If that does not resolve the matter, we take the legal route. In parallel we warn customers on your channels so that the damage does not continue to grow. In cases of payment fraud we also deal with reporting to the relevant authorities.

Unfortunately, yes. In a few minutes generative tools can produce dozens of serious-looking reviews, articles or a voice recording that sounds like the managing director. That is precisely why reputation is monitored continuously – the sooner a fake wave is caught, the easier it is to deal with at source and the smaller the chance that search engines and AI answers will take it up as fact.

You can manage the basics: alerts for the company name and the names of directors, monitoring reviews and regularly asking AI tools what they say about you. An agency makes sense at the point where content has to be removed at source, where you need to deal with platforms and registrars or systematically build content that pushes negative results down. We are happy to hand over the monitoring set-up for you to manage yourself.